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Text Link Advertising

Text link advertising on TheIdeaWeb is sold on a targeted basis only. Your link and short text message are placed as "related links" in contextual locations throughout our network of web sites. Because these links are both relevant to the content around them, and appear within that content, text link campaigns often achieve much better results than traditional banner ads.

Major targeting areas include:

  • Search Engine Info & Research
  • Current Events and News
  • E-Business and Webmaster Interests
  • Shopping
  • Technology, Computers and Internet

Additionally, text link campaigns may be placed within any of the following more broad target areas: Arts & Entertainment, Business, Computers, Games, Health, Home & Family, Recreation, Science, Society & Lifestyles and Sports.

An online interface is provided through which advertisers can monitor the performance of their campaigns running on TIW. For each campaign, an unlimited number of text phrases can be specified. Changes in links and phrases are allowed at any time during the course of the campaign as well; we want advertisers to be happy with their purchase.

Text ads are sold with a variety of methods, at the following rates:

Type

Rates

Per 1000 Impressions (CPM)
$.50 CPM

Per Click (CPC)

$.25 CPC

Hybrid Campaign (CPM & CPC)

$.25 CPM and $.05 CPC

Those interested in text link advertising may also want to consider our Search Term Sponsorships and Shopping Discount Promotions. Both are highly specialized forms of text link ads - tightly integrated with TheIdeaWeb's content. For exclusive text links, see our Content Sponsorships.

To purchase advertising, please contact us using this form. You can also feel free to contact us if you have any additional questions about our advertising packages, or want to inquire about something not listed here.